A roofing website that quotes while you work
Last updated: August 8, 2026
Most roofing websites are a business card that nobody asked for. This one measures roofs. A visitor types their address, sees the price range for their own house, and lands in your lead list with the measurement already done — while you are on a job. Built to spec and live in under five business days.
The problem with the site you have now
It has your logo, some photos of finished roofs, a gallery, and a contact form. A homeowner arrives at eleven at night, wonders what a new roof costs, finds no answer, and fills in nothing. You never learn they were there.
Meanwhile the form that does get filled says "I need a quote for my roof" and gives you a first name. You call back twice, leave two messages, and the job goes to whoever answered first.
What a specialised roofing site does instead
It gives a price from an address
The satellite estimator sits on your site. A visitor enters their address, the roof is measured from satellite imagery — every face, every pitch — and they get a price range built from your materials and your rates, not a national average. You decide whether the range is shown at all, or whether the visitor simply gets a confirmation while the numbers come to you.
It answers the phone
The AI receptionist is connected to the same site. Calls are answered 24 hours a day in English, Spanish and French, callers are qualified with roofing questions, and the notes are texted to you. Web and phone feed the same lead list.
It follows up on its own
Every request becomes a lead with the address, the measurement and the notes attached, then enters an automatic sequence of up to five follow-ups at intervals you choose — in the customer's language, stopping the moment they reply.
It speaks your customers' languages
English, Spanish and French, with the quote language chosen per customer. In much of the United States a Spanish-speaking homeowner finding a site in their own language is the whole difference.
Cases you will recognise
Someone shops for a roof at 11 PM
They are not going to call. They want a number before they talk to anyone, and if your site does not give one they will open three more tabs.
What happens instead: they type their address, get a range for their own house, and leave their name and phone to get the detailed quote. You wake up to a measured lead.
A storm hits your county on a Thursday
Every roofer in the region is calling the same people back. Speed is the entire competition.
What happens instead: the site takes requests all night, the receptionist answers every call at once, and each lead arrives already measured. You start Friday with a quoting list instead of a callback list.
A homeowner asks for a price and goes quiet
You quoted on Tuesday. Wednesday you were on a roof, Thursday too. By the following week the job is signed with someone else — not because your price was wrong, but because nobody reminded them you existed.
What happens instead: the follow-up sequence runs whether or not you remember. It stops as soon as they reply.
You want to be found for your own town
A generic template site with the same text as forty other contractors ranks nowhere and gets cited by nothing.
What happens instead: the site is built around your service area, your services and your actual work, with the technical groundwork — structured data, clean markup, a sitemap and the machine-readable files that AI search engines read — done properly rather than left to a plugin.
How it gets built
- Someone from our team calls you and works out what the site has to do — your services, your area, the languages, how you want leads to arrive
- We write that up as a specification and you approve it
- The site is delivered in under five business days from the approval
No page builder to learn, no theme to fight, and nothing on the site that a roofing company does not need.
What it costs
The website comes as part of All Stars, the complete package: the site, the satellite estimator and the AI receptionist working together.
| USD | CAD | |
|---|---|---|
| Full year, paid upfront | $3,885 | $4,989 |
| Or upfront + monthly | $849 + $299/mo | $1,089 + $395/mo |
| Quote requests included | 350 per month, then $1 each | |
| Receptionist minutes included | 300 per month, then $0.13/min (USD) · $0.17 (CAD) | |
The website can also be built on its own, without the estimator and the receptionist. That one is quoted after the call, because a five-page site for a solo roofer and a bilingual site for a company with four crews are not the same job.
Call and tell us what you need — 450-990-SITE Email us your availability
Frequently asked questions
How long does it take to build?
Under five business days from the moment the specification is approved. The call and the written spec come first, so that what gets built is what you actually asked for.
Can visitors get a price on the site itself?
Yes. The satellite estimator is embedded in the site: a visitor enters their address, the roof is measured from satellite imagery, and a price range is calculated from your own materials and rates. You choose whether the visitor sees the range or only a confirmation.
Does it come with the AI receptionist?
In the All Stars package, yes — the site and the phone line feed the same lead list. The receptionist can also be bought separately and added to any existing site.
Is the site bilingual?
English, Spanish and French are available, with the quote language chosen per customer. US contractors typically run English and Spanish, Canadian contractors French and English.
What happens to leads that come through the site?
Each request becomes a lead carrying the address, the satellite measurement and any notes, then enters an automatic follow-up sequence of up to five scheduled messages that stops as soon as the customer replies.
Can I have the website without the rest?
Yes. It is quoted after a call, since the scope depends on your services, your service area and the number of languages.